Author: Ivo Nijboer

WordPress pluses and minuses from SEO point of view

6-5-2024 (Content) marketing, How to/DIY, Other Ivo Nijboer

It is one of the most popular platforms because of its user-friendliness and flexibility. I'll take you through important considerations when looking for the right CMS for your webshop or website, zooming in extra on the advantages and disadvantages from SEO point of view. WordPress has several features that make it attractive to website owners. 3 general advantages are: For example, WordPress also has many options in terms of integrations with other software programmes and platforms, making it easy to combine different tools

Pluses-and-minuses-Wordpress from SEO point of view

Our key learnings from Friends of Search 2024

22-3-2024 (Content) marketing, AI (Artificial Intelligence), EEAT, Google Ivo Nijboer

What a huge amount of knowledge and insights were shared during Friends of Search! Leanne and I were happy to be there. The day was intense but really flew by! We take you through the lectures we attended and the insights we took away! The Impact of AI in SEO: How is it going and What to Expect Next Aleyda Solis (founder Orainti & International SEO consultant) Aleyda flew through the slides and time to take photos

Friends of Search 2024

CMS pluses and minuses from SEO point of view

14-3-2024 (Content) marketing, EEAT, How to/DIY, Other Ivo Nijboer

Content management systems (CMS) are important for effectively managing website content. They enable users to zonder much technical knowledge, create, edit and publish content. This is important at a time when companies' online presence is vital. Search Engine Optimisation (SEO) plays a major role in the success of websites by increasing visibility in search engines such as Google. A good SEO strategy ensures that a website ranks higher in

CMS pluses and minuses from SEO point of view.

Optimising images for SEO

18-1-2024 (Content) marketing, How to/DIY Ivo Nijboer

SEO for images is just as relevant as SEO for text and technical content. Images play a big role in organic findability and give onder support to your content. In this article, I explain why your SEO for images anno 2025 is more important than ever! Especially with the Circle to Search technology that Google rolled out in collaboration with Samsung in January 2024, it is smart to respond to this immediately. With today's knowledge

Optimising images for SEO

Restructuring the URL structure

14-11-2023 (Content) marketing, How to/DIY Ivo Nijboer

How do you eat an elephant? Restructuring your website's URL structure can seem like a huge challenge, similar to the idea of eating an elephant. But, as the saying goes, "How do you eat an elephant? Bite by bite." In this article, we delve into the important aspects of URL structure, from creating overview to understanding seasonality to optimising URL structure for SEO. After reading this blog, you can

visual file cabinet for url structure

10 Technical SEO tips for a successful webshop or website

13-7-2023 Technical SEO Ivo Nijboer

Make your website perform for the full 100%

10 Technical SEO Tips

Optimise your content for Google Discover

30-6-2023 (Content) marketing, EEAT, Google Ivo Nijboer

Steps and tips for increased visibility in Google Discover

Google Discover - Onder

The Search Generative Experience update? Harness the power of Cialdini

25-5-2023 (Content) marketing Ivo Nijboer

Google's Search Generative Experience update is changing the search experience. Find out how to optimise your SEO strategy here!

SGE update - Cialdini

Blog 1TP15Drafting; from brainstorming to publishing

27-3-2023 (Content) marketing Ivo Nijboer

Tools for a good blog onderwerp!

Blog 1TP15Drafting; from brainstorming to publishing

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