SEO checklists

Useful checklists

We have created these handy SEO checklists to help you with your SEO. For example, these lists can help you attract more visitors to your website, rank higher in google or check your technical SEO. Download the checklist(s) that apply to your website for free.

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SEO checklists

SEO Migration

The SEO migration checklist from Onder is a list of steps to follow when migrating your website to a new platform. This checklist ensures that your website will still be found well by search engines after the move and will not lose any SEO value. 

Onder is happy to help you with your SEO migration. Feel free to take contact with us to discuss the possibilities. 

Content SEO

Good content can help you onder separate yourself from your competitors. But how do you start with this? What does it all involve? We have created a checklist for you so you can get off to a good start. 

Technical SEO

Our technical SEO checklist consists of recommendations for optimising the technical aspects of a website for search engines such as Google. The aim is to make the website better indexed and ranked in search results. This can be done, for example, by improving your website's structure, speed and canonical tags. Take a look at the checklist and see how your technical SEO is doing.  


Do you own an online shop and want it to be better found by search engines? Then our SEO E-commerce checklist will come in handy. Here you will find all the points you need to keep your website up to-date, focused on online sales.  


  • Medical & Health; view checklist is aimed at companies in the medical and health sector.
  • News & Editorial; this checklist focuses on companies in the news and editorial industry.
  • E-Commerce & Online Stores; download the checklist developed for the e-commerce444 and online shops industry.
  • E-E-A-T Overview; Here you will find an overview of all checklists focused on E-E-A-T.

EEAT stands for Experience, Expertise, Authoritativeness and Trustworthiness. These are important factors that Google considers when assessing the quality of a website. Our E-E-A-T SEO checklist can help you improve these factors and thus your website's ranking in search results. We have created lists for different industries so that they are more effective and offer optimal results. 

Take that chance!

Still not quite there after reading the checklist? Feel free to contact our SEO Specialists for expert advice. Or get started together with our SEO copywriters.

Need help?

Then we are here for you! Feel free to contact us and we will look at the possibilities together.

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Renzo van Dongen

Renzo van Dongen

Digital content manager Peugeot

Whether it's about content or technical adjustments, it doesn't matter. Martijn briefs this in a very clear way so that it can be implemented locally or by our head office in France. [...] Since the start of our collaboration, we have achieved great results. Keep it up!

Marien van Stegeren

Eigenaar Kitcentrum

When your online onder venture grows, expectations often grow too, in every area. To a large extent, we were in control of SEO and its interpretation ourselves. We found out that our own "general view" was no longer sufficient, so we engaged Bureau Onder. Surprising and clear. We have built up a fine collaboration, partly because Martijn also regularly visits our office with Eline or Mariska (depending on the case), which is very valuable to us!

Marten Stellingwerf


Martijn and Mariska make the SEO story understandable for the layman and are happy to think along with us. It is nice that there is a personal contact moment every month with an extensive report and the opportunity to talk everything through. After just a few months, Onder has already managed to achieve number 1 positions on Google with some of our webshop pages. We are very satisfied with Onder.

Mark Prummel

SEO Specialist Stella Fietsen

For several years, Onder has been a valued partner of Stella. Martijn is my sparring partner for complex SEO issues and the extra pair of critical eyes that keeps us on our toes. Together, we have achieved nice growth in online visibility, visitor numbers and leads. Onder onder stands out for its short lines of communication and professionalism. They speak our language: don't nag, get down to business. That is what we love!


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