SEO teksten verbeteren
Je hebt goede content, maar geen toppositie? Dit kun je doen! Je hebt een fantastische tekst geschreven en gepubliceerd die aan alle SEO-richtlijnen voldoet: de zoektermen zijn keurig verwerkt, de meta-titel en beschrijving zijn goed, je hebt interne links toegevoegd, de afbeelding is uniek en de tekst leest lekker weg.Maar dan… ondanks al je inspanningen bungelt je pagina nog altijd ergens op pagina 2 of 3 in de zoekresultaten. Wat nu? Hoe verbeter je je SEO tekst nog verder om
Successful international SEO through Hreflang tags
If you are trying to reach visitors in multiple languages, then the Hreflang tag is a must. No matter if you have multiple languages on one website or a different website for each language, with the Hreflang tag you tell Google which location you want to show to which visitor. In the onderstaande blog, I explain what the Hreflang tag is, how to apply it and how to avoid common mistakes. What is Hreflang? The Hreflang is an HTML attribute
Achieve more success in your A/B testing through online influence
Why do some A/B tests succeed while others fail, even if they are well designed? The answer lies in understanding human behaviour. The book "Online Influence" by Bas Wouters and Joris Groen takes Dr B.J. Fogg's model and gives concrete tools to get started with it. Through proven behavioural psychology, we are able to increase someone's ability and motivation and thus increase the chances of a successful A/B test.
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