WEBINAR: AI Shopping 🧡 Organic Shopping

Q4 2026: Are you ready for AI Shopping?

Black Friday, Saint Nicholas and Christmas 2026. In eight months, the eCommerce high season will begin. And it will be completely different from 2025.

In this webinar, Cynthia Bos and Ivo Nijboer show you exactly what you need to adjust in your e-commerce strategy. From your product pages to your feeds. From Google Shopping to AI Shopping. Practical, to the point, with concrete actions you can implement tomorrow.

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These colleagues are hosting the webinar on 31 March:

Cynthia Bos

Technical SEO and CRO specialist. Loves crawling tools, prefers Screaming Frog to Lumar. And has an Organic Shopping obsession (in addition to a Temptation Island obsession of sorts).

Ivo Nijboer

Expert in e-commerce and on-page SEO. Shows you how to develop strategic content that really gets in. Fascinated by RAG. And, last but not least, sports fishing.

Who is this webinar for?

This webinar is for eCommerce managers, online retailers and webshop owners who want to adapt their strategy for AI Shopping. Whether you run a small webshop or are responsible for the online channel of a big brand: if your customers shop online, you shouldn't miss this webinar!

Why start now?

Your customers have changed. They no longer search Google, they ask ChatGPT or Google AI Mode. They no longer scroll through product lists, they get three personalised recommendations from AI. They no longer shop with keywords, but with context. Indeed, more and more consumers are letting AI agents shop for them. The agent compares, selects and puts products directly into the shopping basket. Without your customer ever seeing your website. This is a major shift in how online shopping works. Q4 2026 will be the quarter of contextual shopping. And the question is simple: will you be recommended by AI, or will you remain invisible? Because in eight months, it will be too late.