More and more people are using AI chatbots like ChatGPT, Gemini and Perplexity to get instant answers to their questions. This means fewer click-throughs to websites, but the users who do click through are often more targeted and deliver more. For companies, it is therefore important to stay visible in these AI answers. In this article, you will read how these AI models work and I will tell you how to optimise for this. Navigate to: What are LLMs and
For my part, I thought it would be good to talk about website speed. I think we all know this is important, but why is it so important? And what impact does website speed really have on SEO? In this blog, I'm going to tell you all about it so that you too can have a blazingly fast website! Why is a fast website important? First, let's look at why website speed is so important. If the website
What fun we had in Brighton when we were there for the Brighton SEO convention. For my colleague Jesse Commandeur and myself, it was our first time in Brighton and it brought us a lot. Above all, we got a lot of great insights into where SEO is now and where it seems to be heading in the future. In this blog, we are going to highlight to you what we think were the 3 best presentations and
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