The SERP analysis: how to do it yourself and what is the added value of a SEO agency?
The page that Google shows you after entering the search query (the SERP - Search Engine Results Page) changes and keeps changing. Due to changes in the algorithm, (AI) capabilities or other new features, the search engine results page may suddenly look completely different for your keyword. So it is important to check this page if you create new content or change old ones because your click through rate is dropping. Funnily enough, the SERP analysis for writing
Website Speed 101
For my part, I thought it would be good to talk about website speed. I think we all know this is important, but why is it so important? And what impact does website speed really have on SEO? In this blog, I'm going to tell you all about it so that you too can have a blazingly fast website! Why is a fast website important? First, let's look at why website speed is so important. If the website
Brighton SEO: The SEO event of the year
What fun we had in Brighton when we were there for the Brighton SEO convention. For my colleague Jesse Commandeur and myself, it was our first time in Brighton and it brought us a lot. Above all, we got a lot of great insights into where SEO is now and where it seems to be heading in the future. In this blog, we are going to highlight to you what we think were the 3 best presentations and
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