How your internal search data is valuable for your SEO
Internal search data are data about the search terms that are entered in your search bar(s) within your website. Would you like to make your website or your navigation much more intuitive? And would you like to rank (even) better for commercial search terms that perfectly match your offer? Then take a look at these search terms. If your shop is already getting some traffic, this information can be very valuable. After all, you can see exactly which terms visitors type into your search bar and where they do so. And these terms
Put your visitor first when writing texts for your website
It sounds logical, but it often goes wrong: we often write web texts in such a way that they are mainly about our company, not about the visitor. While visitor-centric texts, also known as customer-centric texts, focus on what the visitor needs. In this article, you will read why it is so important to put your visitor central and how to do so. Why the visitor must take centre stage Visitors decide within a few seconds whether they will visit your
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