AI developments and the impact on SEO
AI overlays have been more prominent in Google's search results for a week now, and in addition, last week was Google I/O, where a number of important announcements were made. A good reason to explain more about the expected impact of recent developments on SEO. But also to give an insight into the three AI chapters we are now working hard on in the background and share our views regarding changes in SEO strategy. Google I/O:
Being found and remembered: 5 reasons to combine SEO and storytelling
Once upon a time, there was a girl onderoward grandma with a basket full of goodies. Is the whole story already set in your memory? Then you know the power of storytelling. Stories are remembered. So it is not for nothing that we have been making campfires to share stories with each other since the dawn of mankind. Storytelling has been making more and more friends within the marketing world over the past few years. The literal definition of storytelling is 'telling stories', but increasingly
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