Bart van Heulen is Business Development Manager at Onder. From a solid base as a technical SEO specialist, he helps organisations make the right choices in the field of SEO and CRO. His strength lies in combining substantive SEO knowledge with commercial insights, as a result of which he not only advises clients, but also helps them take concrete steps towards sustainable online growth.
His career started on the sales side of online marketing. His fascination for the onder underlying technology of search engines led him to build his own website and gradually delve into technical SEO. Within Onder, he grew into a specialist who knows how to sharply analyse and solve technical challenges.
He now brings that experience to his role as business developer. So it also doesn't matter to him whether it's assessing growth opportunities, explaining an overall SEO strategy or having a substantive technical conversation. Bart always continues to reason from a technical perspective. Because as he often says: "It is precisely when you understand the technology that you can make the right strategic choices."