Google E-E-A-T more than a ranking factor
3-10-2024
Linde van Gurp
(Content) marketing, Google, How to/DIY, news,
Find out how to leverage your website's expertise, experience, authority, and reliability to improve your SEO. The term E-E-A-T (expertise, experience, authority, and reliability) has long been an important onder part of Google's quality assessment for websites. However, since 2024, it has become clearer that while E-E-A-T is not a direct ranking factor, it does play a crucial role in determining the overall quality of content on a website. This offers website owners, marketers and SEO experts valuable