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Knowledge base

SEO migration: The guide to a website transfer

11-1-2024 Linde van Gurp How to/DIY, Technical SEO,

A careful SEO migration is important to maintain the accumulated value and visibility in search engines. Let's take a closer look at the complexities of SEO migration and the strategies needed for a successful transition. What is a SEO migration? SEO migration is the process of transferring an old website's SEO efforts and results to a new one. The aim is to retain the search engine rankings, traffic and conversions you have built up, despite drastic

illustration SEO migration guide

What is Google Search Console?

11-1-2024 Linde van Gurp Google, How to/DIY, SEO tools,

Google Search Console is a powerful and free service offered by Google that allows website owners and webmasters to track, manage and improve their website's performance and position in Google. Previously, this tool was known as "Google Webmaster Tools" or "Webmaster Tools." It is an indispensable tool for anyone serious about optimising their online presence and improving their findability in Google search results. In this article, we will dive deeper

illustration what is google search console?

What is Microsoft Clarity?

11-1-2024 Linde van Gurp How to/DIY, SEO tools,

With Clarity, Microsoft offers a unique and valuable tool for website administrators and developers. It is a free tool that provides insight into how visitors interact with a website. In this article, we dive deep into the features and benefits of Microsoft Clarity, and look at how it onder separates itself from other analytics tools. Microsoft Clarity Microsoft Clarity is an easy-to-use, free tool that collects essential data on how visitors use a website. It is designed to be easy to install, allowing

illustration what is microsoft clarity?

Which SEO tools do I need to know?

11-1-2024 Linde van Gurp How to/DIY, SEO tools,

Search Engine Optimisation (SEO) is an essential aspect of digital marketing and website management. With the right SEO strategy, your website can achieve a higher position in search engine results, leading to more traffic and potential customers. In this article, we will discuss the key SEO tools you need to know to optimise your website. We will not only name the tools, but also explain how to use them and what the benefits are. SEO and the importance of tools SEO includes the

Illustration SEO tools

What are the three pillars within SEO? 

13-11-2023 Jesse Commandeur How to/DIY,

SEO is to improve a website's visibility in search engines, generating more traffic and ultimately more conversions or customer engagement. But what forms the basis of an effective SEO strategy? In this article, we explore the three fundamental pillars of SEO: Technical SEO, On-Page SEO and Off-Page SEO. In addition, we focus on how these complement each other and how they can be optimised for maximum success. We also tell you more about our free SEO training. 1. Technical SEO:

illustration the three pillars within seo

What do you need to get started with SEO?

13-11-2023 Jesse Commandeur How to/DIY,

SEO, or search engine optimisation, is a crucial onder part of online marketing. It ensures that your website is better found by search engines like Google. But how do you get started? We give a little guide in advance. Want to follow our free SEO training? Then click on the link. Step 1: Finding keywords It all starts with finding the right keywords. These are the terms people use to search for products, services or information. Use tools like Ahrefs to

illustration what do I need to start seo?

How do you start with SEO? 

13-11-2023 Jesse Commandeur

Search engine optimisation (SEO) is a crucial strategy for anyone who wants to be visible online. In this article, we take a closer look at how to get started with SEO as a beginner and tell you how you can improve your knowledge and skills. We also tell you more about our free SEO training. Understand the importance of good (keywords)onder search Keywordsonder search is the cornerstone of SEO. Before you dive into the world of search engine optimisation, you need to understand what your target audience is looking for. This onderzoek gives you

illustration how to start SEO with rocket

What does the bounce rate mean for SEO? 

19-9-2023 Jesse Commandeur How to/DIY,

As a website owner or marketer, you have probably heard of the term "bounce rate". But what exactly does it mean for search engine optimisation (SEO)? In this guide, we dive deep into the onder topic and discover the meaning of bounce rates for SEO. We also tell you more about engagement rate in Google Analytics 4. What is bounce rate? Before we go into the impact of bounce rate on SEO, we will first tell you what exactly it is. Bounce rate is a metric that

bounce rate image

How to properly transfer SEO value during a website migration? 

15-9-2023 Jesse Commandeur (Content) marketing, How to/DIY, Technical SEO,

Migrating a website is a complex process that, if not done correctly, can lead to loss of SEO value and traffic. Fortunately, there are steps you can follow to ensure the migration goes smoothly and SEO traffic is preserved. What is a website migration? Website migration refers to the process of making significant changes to a website's technology, structure, design or location to achieve better online visibility. This can vary

info website migration and seo

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Whether it's about content or technical adjustments, it doesn't matter. Martijn briefs this in a very clear way so that it can be implemented locally or by our head office in France. [...] Since the start of our collaboration, we have achieved great results. Keep it up!

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When your online onder venture grows, expectations often grow too, in every area. To a large extent, we were in control of SEO and its interpretation ourselves. We found out that our own "general view" was no longer sufficient, so we engaged Bureau Onder. Surprising and clear. We have built up a fine collaboration, partly because Martijn also regularly visits our office with Eline or Mariska (depending on the case), which is very valuable to us!

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Martijn and Mariska make the SEO story understandable for the layman and are happy to think along with us. It is nice that there is a personal contact moment every month with an extensive report and the opportunity to talk everything through. After just a few months, Onder has already managed to achieve number 1 positions on Google with some of our webshop pages. We are very satisfied with Onder.

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SEO Specialist Stella Fietsen

For several years, Onder has been a valued partner of Stella. Martijn is my sparring partner for complex SEO issues and the extra pair of critical eyes that keeps us on our toes. Together, we have achieved nice growth in online visibility, visitor numbers and leads. Onder onder stands out for its short lines of communication and professionalism. They speak our language: don't nag, get down to business. That is what we love!

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