How quickly does SEO give me results?

As a business, you may be wondering 'How quickly will SEO give me results?' If you have a lot of time invested in optimising your website for search engines, you naturally want to see changes in your positions on Google as soon as possible. Ideally, you would have been at the top of the page yesterday, with unfortunately it doesn't work like that. Even if you have adjusted everything on your website, it still takes some time for Google to crawl your website again. Besides, other factors may also have a role to play. We will give you the best possible answer to the question: 'How fast does SEO give me results?'

How does SEO give me results?

Before Google can improve your ranking, there are a number of things to work on.

  • First, create a search analysis to find the most interesting search terms
  • You then process the search terms on the website. 
  • After that, a Technical SEO plan are made to ensure that the website actually functions as Google wishes it to.  

And even if everything is tweaked and improved, it may still take a few weeks or months before you really land on the first page of google and you can benefit from the SEO results. We are happy to provide you with SEO advice, to achieve the best possible result.

Importance of competitive analysis

As in everything else in the business world, your competitor also affects your ranking in Google. No matter how much you have done to achieve a higher position, if your competitor has done the same thing and has more authority by working on it longer, for example, it is very difficult to get higher. To do this, you can do a competitor analysis to find out exactly what they do differently from you. For example, look at the meta structure of your search terms. Is the most important thing mentioned in the text? Is the text attractive? Is your post not too long? Most importantly, you must remain unique and your customers must have a good reason to click on your link because more clicks = better ranking. You could also look at more long tail keywords which your competition is not on, think of questions related to your business.

What else can I do?

Once you have implemented everything, you know exactly what your competitors are doing and how you can stay one step ahead of them, it is otherwise a matter of waiting and onder keeping up. How quickly you actually see SEO results varies from company to company. In our experience, sometimes the position is already improved within a week, sometimes it takes three months before you really see an effect. Of course, the speed with which the position rises differs per keyword, as some may rise very quickly while others lag behind. Keeping good track of your keywords is key here. SEO requires patience and it is important to keep optimising continuously.

Want to know how Onder can help you with this? Then take a look at our services!

Also visit our free SEO checklists page.

Any questions?

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These customers are supupside down from us!

Renzo van Dongen

Renzo van Dongen

Digital content manager Peugeot

Whether it's about content or technical adjustments, it doesn't matter. Martijn briefs this in a very clear way so that it can be implemented locally or by our head office in France. [...] Since the start of our collaboration, we have achieved great results. Keep it up!

Marien van Stegeren

Eigenaar Kitcentrum

When your online onder venture grows, expectations often grow too, in every area. To a large extent, we were in control of SEO and its interpretation ourselves. We found out that our own "general view" was no longer sufficient, so we engaged Bureau Onder. Surprising and clear. We have built up a fine collaboration, partly because Martijn also regularly visits our office with Eline or Mariska (depending on the case), which is very valuable to us!

Marten Stellingwerf


Martijn and Mariska make the SEO story understandable for the layman and are happy to think along with us. It is nice that there is a personal contact moment every month with an extensive report and the opportunity to talk everything through. After just a few months, Onder has already managed to achieve number 1 positions on Google with some of our webshop pages. We are very satisfied with Onder.

Mark Prummel

SEO Specialist Stella Fietsen

For several years, Onder has been a valued partner of Stella. Martijn is my sparring partner for complex SEO issues and the extra pair of critical eyes that keeps us on our toes. Together, we have achieved nice growth in online visibility, visitor numbers and leads. Onder onder stands out for its short lines of communication and professionalism. They speak our language: don't nag, get down to business. That is what we love!


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