Category: How to/DIY

What is a 404 and how do you solve it?

31-3-2023 Christine at Flierhaar How to/DIY, Technical SEO,

If you ever look on the internet, you have surely come across a 404-error. This is the error message that appears when the server cannot grant access to the requested page. This can happen when the URL has changed or the page has been deleted. We take a closer look at what exactly 404-errors are and how to approach them from a SEO perspective. What is a 404? A 404-error message is a status code that

Everything you need to know about SE ranking

27-12-2022 Jaleesa Konjanan How to/DIY, SEO tools,

SE Ranking is a software tool that provides search engine optimisation (SEO) and digital marketing services to help websites improve their visibility and position in search engine results pages (SERPs). It is designed to help businesses and individuals track and analyse their website's performance in search engines, such as Google, and make changes to improve their search engine optimisation. Some of SE Ranking's features include onder more website audit, backlink analysis, and rank tracking. In this blog, I will explain to you what

SE ranking logo

Yoast SEO: The right SEO plugin for your WordPress website? 

20-12-2022 Jesse Commandeur How to/DIY, SEO tools,

Yoast SEO is a popular search engine optimisation plugin for WordPress websites. It allows users to optimise their website for search engines through various tools and features. For example, Yoast SEO can help with meta tags, generate sitemaps and analyse the readability of content. In this text, we will elaborate on the different features of Yoast SEO and how you can use the plugin to improve the online success of your website

illustration what is yoast seo?

How do you get more organic visitors?

28-11-2022 Jaleesa Konjanan How to/DIY,

In recent years, the demand for e-commerce has skyrocketed. It is now easier than ever to start a business and sell products online. With a multitude of websites out there, it is important to onder separate yourself from the crowd, but how? Organic visitors are the key to success! Organic traffic from search engines is one of the most important sources of visitors for any website. If you want to know more about how to generate organic visitors to your website, read

Organic visitors

How to get more out of your marketing budget?

17-11-2022 Hinke Oevering How to/DIY,

Marketing is perhaps one of the most challenging pursuits in any organisation. After all, as a marketer, you want to see as many results as possible, but put as little money into them as possible! This sometimes seems to be directly opposite. But there are ways to ensure that your marketing budget is used as efficiently as possible. Hereonder read some ways you can get more out of your marketing budget. Make a clear plan Zonder a clear marketing plan, your marketing will

Knowledge base header online marketing

What is a canonical tag and how do you use it?

28-10-2022 Hinke Oevering How to/DIY, Technical SEO,

A canonical tag is a piece of code that you add to the HTML code of a web page. It acts as a kind of signpost for search engines when there is duplicate content (also known as duplicate content) on your website. After all, Google needs to know which page should appear in search results and which should not. Using a cannonical tag can create a lot of impact, while it only seems like a small action. So read all about what canonicals are and how here

Knowledge base header

How do you move a WordPress website?

27-10-2022 Jaleesa Konjanan How to/DIY,

Do you ever feel like your WordPress website is holding you back? Maybe because you can't make money with it, or the functionality is limited. Maybe it's time to leave your old website behind and start fresh with a more modern website platform. But before you dump your old WordPress website, take these steps to ensure a smooth transition. We all know that trends in website design come and go. One day is

WordPress logo on moving van

How do you check whether a new web page has been indexed?

13-10-2022 Jaleesa Konjanan Google, How to/DIY,

As a marketer, you want to make sure your website is found by users when they search for your products or services. When your website is indexed by Google and displayed in search results, it can be useful to know which pages are indexed. This way, you can check if any pages are missing from the index or if there are other issues that need to be addressed. In this article, we look at some ways to check whether a new page is

Google Search Console

What does ROI mean and how do you calculate it?

25-8-2022 Emma Geerts How to/DIY,

Return on investment (ROI) is a measure of the extent to which an organisation's money is invested to achieve favourable returns. In other words, ROI measures the efficiency of an organisation's investments. It helps managers evaluate the effectiveness of their investment strategies by showing whether or not their investments are generating a positive return. If you don't know exactly what this means, don't worry! This article will explain everything that

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When your online onder venture grows, expectations often grow too, in every area. To a large extent, we were in control of SEO and its interpretation ourselves. We found out that our own "general view" was no longer sufficient, so we engaged Bureau Onder. Surprising and clear. We have built up a fine collaboration, partly because Martijn also regularly visits our office with Eline or Mariska (depending on the case), which is very valuable to us!

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Martijn and Mariska make the SEO story understandable for the layman and are happy to think along with us. It is nice that there is a personal contact moment every month with an extensive report and the opportunity to talk everything through. After just a few months, Onder has already managed to achieve number 1 positions on Google with some of our webshop pages. We are very satisfied with Onder.

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For several years, Onder has been a valued partner of Stella. Martijn is my sparring partner for complex SEO issues and the extra pair of critical eyes that keeps us on our toes. Together, we have achieved nice growth in online visibility, visitor numbers and leads. Onder onder stands out for its short lines of communication and professionalism. They speak our language: don't nag, get down to business. That is what we love!

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