How do you start with SEO? 

Search engine optimisation (SEO) is a crucial strategy for anyone who wants to be visible online. In this article, we take a closer look at how to get started with SEO as a beginner and tell you how you can improve your knowledge and skills. We also tell you more about our free SEO training. 

Understand the importance of good (keywords)onder search

Keywordsondersearch is the cornerstone of SEO. Before you dive into the world of search engine optimisation, you need to understand what your target audience is looking for. This onderzoek gives you insights into the various subtopics within your niche and shows you what people are really interested in. Start with this and use these insights to fine-tune the content on your website.

Become a SEO expert

Knowledge is power, especially in the world of SEO. Invest time to learn the basics of digital marketing and stay on top of the latest SEO trends and algorithm updates. There are many free and paid resources online that you can use to increase your knowledge, for example our previously linked SEO training (totally free), or take a look at our video with tips on how to get more visitors to a website. 

How can I gain practical SEO experience?

The best way to learn SEO is to practise it. Create your own website or blog and start applying SEO techniques. Analyse the results and adjust your strategies. This will give you valuable hands-on experience.

Build a portfolio and use social media

If you are considering working as a SEO freelancer, make sure your work is visible. Create an online portfolio where potential clients can see your work. Also, use social media to promote your skills and services and network with other professionals in the industry.

What SEO tools do I need to know?

There are plenty of SEO tools available, both free and paid. These tools can help you analyse your website, monitor your rankings and find opportunities for improvement. Some essential tools you should consider are Google Analytics, Google Search Console, Moz, SEMrush, and Ahrefs. For crawling a website, for instance, you can use Screaming Frog or Lumar. 

Become a SEO specialist? Define your business structure and processes

Whether you start a SEO business or work as a freelancer, you need to think about your business structure. Also decide how you want to receive payments, how you want to prepare invoices and how you want to contract your services.

Develop a company name and logo

A strong brand identity can help you stand out. Choose a company name and design a logo that reflects your expertise and professionalism.

Can I learn SEO myself?

While it is not realistic to learn all aspects of SEO in one day, you can certainly learn SEO yourself through online courses, tutorials and by applying SEO on your own website.

Zonder rewrite the content of your website, how can you improve SEO?

SEO is not only about what is on your site, but also about how your site is perceived. Think about link building, site structure and user experience. With effective SEO and great content, you can zonder to pay for ads to land at the top of search engines. 

Want to know more about SEO? Check out our free SEO training course!

Got a taste for it and want to dive deeper into the fascinating world of search engine optimisation? Then we have good news for you! We offer a comprehensive, free SEO training which is specially designed to take your knowledge and skills to the next level.